Tuesday, 28 February 2012

Avengers' Bums Assemble!

A little while back Marvel Studios released a poster for the upcoming Avengers movie.

It was a fairly typical piece of Superhero artwork that unfortunately suffers from a fairly typical problem with  superhero art; the so called "Broken Back" pose, a stance where a female character is posed so the reader can perve over both her boobs and her arse at the same time.  This pose is far too common in comics (especially on covers) and can make reading comics on the train pretty embarrassing.  Avenger's director Joss Whedon has a long history of creating strong, well rounded female characters, and it seemed a shame that a project he was so heavily involved in would resort to such lowest common denominator marketing.

Today, Marvel Studios announced a new title for the film here in the UK, Avengers Assemble (presumably to avoid confusion with the 60's spy show) and debuted a new poster.
It's still a fairly standard superhero pin up, but this time Scarlett Johansson's Black Widow looks absolutely bad-ass and it's two of the male characters flashing their chests/bums.  Admittedly it's not proper broke back art, Iron Man's face covers up most of the Hulk's arse, but it's a faltering step closer to equal opportunity lechery, and isn't that what everyone wants?

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